Research:
Positives:
- Jake's work is very concise, and is laid out in a very simple but sophisticated way. All sections to his blog are very easy to find and navigate within.
- I found that his research tasks contained a lot of information into Music Video Directors and that he related them to his own ideas and work, he created sections to comment on their work and how he could take inspiration from them in order to plan and film his own music video.
- For his research into the music videos, he asked 20 people; 11 female and 9 male. This allows him to record data from a wide range of people and not just being biased towards one gender.
- I found that Jake could maybe have used more pictures to illustrate his research, this would have brightened his research blog up a bit.
- As for Jake's questionnaire on music videos, he could have added more questions to the questionnaire itself, and also he could have asked more people and maybe added age onto it so that when analysing his own questionnaire he could have seen if age was a factor with the genre of music.
- Jake could have also analysed more music videos for his research to benefit himself when planning his music video, by getting inspiration from different genres of music and their videos.
Positives:
- Jake's planning is very good in that he extracts ideas from different types of music videos and has brainstormed them, and analysed why they would work for him.
- When Jake was planning his locations, I can see that he put in a lot of effort, he scouted out many possible locations and took at least 5 images of each, so that he could fully take in the scenery and compare to what he had pictured in his head.
- He added a lot of images and videos of places that he had visited, making the blog a visual experience for those who viewed it. This allowed people to understand what Jake was trying to create with these locations.
- Jake's storyboard is a video of all locations, with the picture of the actors placed over the videos. Although this is a very good and original idea, it could easily cause people to become confused with his ideas, and unaware that the actors will eventually be filmed there etc.
Music Video:
Positives:
- Jake's music video is shot incredibly well, all shots have been well thought out and don't look pointless or as if they have just been placed in randomly.
- The video fits perfectly with the song that Jake has chosen, and the video gives off the same vibes as the song.
- The video contains some stereotypes as to what type of people listen to that sort of song, and they fit very well.
- Jake's video has a very clear and in-depth story to it.
Negatives:
- Some of the shots during the video, don't match the pace of the song.
Digipak:
Positives:
- Jake's digipak highlights the amount of effort that he went to, in order to create his music video, including the final raw images.
- The mock up of the digipak that Jake did showed that each element of the end product was thought out carefully.
Negatives:
- There are some parts of the process that haven't been recorded in Jake's digipak, such as; how he made the images, for example what software he used and how he edited them.
Magazine Advert:
Positives:
- Jake's magazine advert for his music video is very good, as it includes a date of release.
- It is also good because he has put a lot of effort into editing the original image into the cover of the music video.
- It shows where you can buy the music video (iTunes)
Negatives:
- The only negative I could find is that it doesn't show a price.
Evaluation:
Positives:
- Jake has used many different presentational formats in order to deliver his evaluation to us.
- Jake has answered every question in detail, and used pictures when needed to illustrate his point.
- The rang of presentational formats help the evaluation not seem linear and boring, especially with the video answers.
Negatives:
- Jake could maybe have used some pictures in the questions that he has used a vlog to answer the question, just to help his points that he has written out.
- Jake could have also used a different format to present his last question such as; Slideshare.
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